[SPN-Discussion] "Social Media for Social Change, " 4/19, 7:30-9:30 P.M.

[Natalia Oberti Noguera]

 Register online: http://socialmedia4socialchange.eventbrite.com/
US$20 regular ticket, US$25 at the door

*Social Media for Social Change*



Building on the success of NYWSE's January event "Change through
Media,"<http://changethroughmedia.eventbrite.com/>NYWSE has partnered
with Echoing Green's Social Investment Council to deepen
the conversation around social media.  Social media is fun and powerful, and
can be harnessed for social change.  Join us for an interactive discussion
with three women social entrepreneurs who are leveraging these technologies
to make an impact throughout the world.

The panel includes:

*ESRA'A AL SHAFEI*, Founder & Executive Director,
MideastYouth.com<http://www.mideastyouth.com/>
*(joining via Skype)*

Esra'a Al Shafei is the founder and Executive Director of MideastYouth.com,
a grassroots, indigenous digital network that leverages the power of new
media to facilitate the struggle against oppression in the Middle East and
North Africa. She is driven by her passion for civil engagement, freedom of
speech, and employing innovative solutions to pervasive and persistent human
problems. Her advocacy on the internet bridges seemingly impenetrable
barriers of faith and geography to unite young people committed to fostering
constructive discourse in the Middle East. She is also the director of a
series of international campaigns for rights for ethnic, religious, and
intellectual minorities. Among those she runs is the influential global
campaign to free an imprisoned Egyptian blogger at FreeKareem.org. She is a
recipient of the Berkman Award from Harvard University's Berkman Center for
Internet and Society for "outstanding contributions to the internet and its
impact on society," and is currently a TED Fellow and an Echoing Green
Fellow. Most recently, her project won a ThinkSocial Award for serving as a
"powerful model for how social media can be used to address global
problems." She is 23 and living in Bahrain.

*JERRI CHOU*, Founder, TBD <http://www.ourfutureistbd.com/>

The managing partner of Lovely day and founder of TBD, Jerri is a social
innovation strategist passionate about the future of business and
creativity. She is also the co-founder of alldaybuffet and The Feast Social
Innovation Conference where she has gained extensive understanding of
innovation, business strategy, new model research and integration, branding,
communications and partnership development. Working in start ups means doing
everything, so Jerri's experience spans everything from writing and art
direction to strategy and web development. In a past life, she worked in
advertising at Grey Worldwide and development at several New York startups.
All said and done, she is a blend of LA style, NY work ethic and hippie
values that's out to save the world.

*CINDY GALLOP*, Founder & CEO, IfWeRanTheWorld<http://www.ifwerantheworld.com/>

Cindy is half English, half Chinese, grew up in Asia, in Brunei, and read
English Literature at Somerville College, Oxford.  She began working in
theater marketing and then moved to advertising, where she spent the
majority of her career working for one agency, global creative network
Bartle Bogle Hegarty.  She joined them in London in 1989 to run global
accounts such as Coca-Cola, Polaroid and Ray-Ban;  moved to Singapore in
1996 to help start up and run BBH Asia Pacific;  and moved to New York in
1998 to start up BBH US, which began as Cindy in a room with a phone, and
four years later was named Adweek’s Eastern Agency of the Year, winning
clients such as Levi’s, Johnnie Walker and Axe.  In 2003 Advertising Women
of New York voted Cindy Advertising Woman of the Year.

In 2005 Cindy resigned as chairman of BBH to do something different.  She
consults for clients who want to change the game in their particular sector,
and who are looking for radical reinvention, and for groundbreaking,
innovative, forward-thinking strategic and executional approaches –
including a specific focus on the integration of social responsibility with
business. She is the founder and CEO of IfWeRanTheWorld, an extremely simple
crowdsourced web platform designed to turn good intentions into action,
which will launch with a demo at TED in February 2010.  She launched another
side venture, MakeLoveNotPorn, at TED 2009, and acts as board advisor to a
number of technology and media startups.  She has a reputation as a highly
compelling speaker at conferences such as TED, ad:tech for whom she hosted
the inaugural ad:tech Tokyo in September 2009, The Feast which she hosted in
October 2009, The Next Big Idea, MIPTV and iMedia Summits, and writes
opinion pieces for online publications (Adotas) and magazines (Marie Claire,
V-Marketing China).

*Moderator:* *JALAK JOBANPUTRA*, Senior Vice President, New York City
Investment Fund <http://www.nycif.org/>*
*

Jalak is Senior Vice President at the New York City Investment Fund and
manages the Fund's investments in the information technology, media and
cleantech sectors. Prior to joining the Fund, Jalak was a Principal at New
Venture Partners, a $300M early stage venture fund where she was a director
of Procelerate Technologies and Real Time Content. Previously, Ms.
Jobanputra worked at Intel Capital where she led and managed strategic
investments in software, digital media and services companies.

Prior to receiving her MBA, Jalak worked as a Product Manager at an online
financial services start-up, and as a media and tech investment banker at
Lehman Brothers and Broadview Associates in NYC and London. She has also
consulted for the United Nations Development Programme in Dar es Salaam,
Tanzania as well as several education nonprofits, including The Big Picture
School (Providence, RI), Jobs for the Future (Boston), and the Fenway
Institute (Boston).

 Jalak holds an MBA from the Kellogg School of Management at Northwestern
University, a BS in Economics magna cum laude from the Wharton School, and a
BA in Communications magna cum laude from the Annenberg School at the
University of Pennsylvania. She is currently a Trustee of the Achievement
First Bushwick Charter School in Brooklyn and a member of Echoing Green's
junior board.

The event starts at 7:30 P.M. with half an hour reserved for networking in
the beginning.  The program will run from 8 P.M. until 9:30 P.M. with a Q&A
portion at the end.  NYWSE & Echoing Green's Social Investment Counctil look
forward to seeing you at Green Spaces!  *Snacks & refreshments will be
provided.*


 *EVENT PARTNER*

Launched in 2004 with five founding members (and now including nearly eighty
active members), the Social Investment
Council<http://www.echoinggreen.org/about/social-investment-council>is
a group of highly talented and socially conscious rising leaders from
the
private sector who support and participate in Echoing Green’s work. Just as
Echoing Green is an active investor in emerging social entrepreneurs,
offering services and opportunities that enhance on our financial support,
Council members practice engaged philanthropy and demonstrate a multifaceted
commitment to social change. In keeping with Echoing Green’s mission to
develop a wider community in support of our fellows’ work, the Council is a
constantly growing, diverse network of professionals who interact with
Echoing Green Fellows and each other through events and special projects.
Annually, the Council raises enough funds to support two to three Echoing
Green Fellows over the course of their two-year fellowship. The Council
reaches its goals through organizing cultivation and fundraising events,
primarily an annual cocktail event in New York City that draws 500 young
professionals.

*EVENT SPONSOR*

*Green Spaces <http://www.greenspacesny.com/>* is a community of fellow NYC
entrepreneurs committed to sustainability. Work space includes own desk with
wireless internet, interns for project work, conference room for meetings
and lounge space.

*ABOUT NYWSE*

*NYWSE <http://www.ywse.org/nywse>*’s mission is to provide a community,
tools, trainings, and resources that women need to succeed as business
leaders while becoming sustainability experts, and our vision is to empower
women to effect change in society at all levels, as an individual, community
member, professional, student, and entrepreneur.
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