[SPN-Discussion] YOU ARE INVITED: April CSR Social: Sustainability Momentum with Shari Aron, April 20, 6:30 pm, VIG Bar
Lucia Candu
lcandu at gmail.com
Mon Apr 5 11:55:05 EDT 2010
................................................................................
WHAT: April CSR Social: Sustainability Momentum
Employees are persevering with successful sustainability efforts - despite
the economy and the political winds. Find out about how to engage your
colleagues and learn other inventive ideas to keep the conversation going.
Shari Aaron, Co-Author of Climb the Green Ladder: Make Your Company and
Career More Sustainable will share case studies and lead us in a discussion
of how to keep building momentum for important CSR work.
...............................................................................
WHEN: Tuesday, April 20, 6:30 pm
WHERE:
The Vig Bar - Backroom
12 Spring Street
corner of Elisabeth
New York, NY
http://www.vigbar.com/
SCHEDULE:
6:30 - 7:00 Open Networking
7:00 - 7:15 Presentation by Shari Aron, Co-Author of Climbing the Green
Ladder: Make Your Company and Career More Sustainable
7:15 - 7:30 Q&A
7:30 - 8:30+ Open Networking
COST: Suggested donation $5
RSVP: lcandu at yahoo.com
ABOUT: Shari brings 25 years experience in business, marketing and
sustainability. She excels at helping clients to uncover driving consumer
forces, identify changing marketplace dynamics and translate sustainability
into successful business decisions. Shari is an experienced speaker and
thought leader on sustainability. Her recent book, Climb the Green Ladder:
Make Your Company and Career More Sustainable, Wiley, includes extensive
research among hundreds, including sustainability leaders and employees from
Fortune 500 companies such as Campbell Soup Company, HP, IKEA, Microsoft,
Office Depot, United States Post Office and Walmart. The research targets
those who have brought effective sustainability programs to their
workplaces.
She co-wrote Climb the Green Ladder because she understands that 'more
sustainable' also means 'more successful' ‐ both for a company and its
employees. Through her work, she provides the tools and motivation to help
transition companies (and employees) towards a more successful, more
sustainable future. Her work showcases the 6 key themes that underpin
effective sustainability strategies and highlights real‐life case studies to
ensure employees apply sustainability principles at their workplaces.
Shari is passionate about fostering collaborative relationships between
consumers, companies, non-profits and the media, to ensure all voices have a
role in improving the impact of business on society and society on business.
As a former Partner at Yankelovich, Supervisor of Account Planning at Ogilvy
& Mather and Founder of Fresh Marketing (www.freshmarketing.com), Shari has
worked with many distinguished clients including
ClimateCounts.org<http://climatecounts.org/>,
Coca-Cola, Hasbro, Johnson & Johnson, Kraft, Liz Claiborne, Ogilvy &
Mather/OgilvyEarth, StartingBloc, P&G, The Princeton Review, The Toy
Industry Association, Red Cross, UNICEF and Uncommon Schools. Shari is
spearheading a corporate sustainability-training program called Emerging
Sustainability Leaders program with New York Women Social Entrepreneurs. Her
work leading panel discussions, programs and other events has helped to grow
this organization from six women to now over 1,000.
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