[SPN-Discussion] Cradle to Cradle Products Innovation Institute Announces the Winners of the third C2C Product Design Challenge!

[Marisa Guber]

Hello SPN -
Wanted to share the news that Cradle to Cradle Products Innovation
Institute has announced the winners of the third Cradle to Cradle Product
Design Challenge.
The series of six global design challenges running from 2015 through 2017
are presented by the Institute and Autodesk, and made possible by Alcoa
Foundation.

Please read on for details of the winning designs. Also, I invite you to
get in touch if you or a colleague may be interested in participating going
forward. The online course & design challenge are excellent supplement to
sustainable design course curriculum, so please get in touch if you'd like
to learn more. And feel free to share!

Best,
Marisa Guber

[image: Cradle to Cradle Products Innovation Institute]
<http://www.c2ccertified.org/>

Marisa Guber / Community of Practice Manager
marisa at c2ccertified.org / 917.589.9197

Cradle to Cradle Products Innovation Institute
San Francisco | Amsterdam | Venlo
www.c2ccertified.org

[image: Twitter] <https://twitter.com/marisaguber> [image: Youtube]
<https://www.youtube.com/user/C2CCertifiedProducts> [image: Linkedin]
<https://www.linkedin.com/in/marisaguber> [image: skype]
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138 design professionals and students in 19 countries worked as individuals
or in teams to submit 79 entries for this third round of the contest, which
challenges design students and professionals to apply Cradle to Cradle
principles to conceptualize and develop product solutions that can help
drive the circular economy. More than 230 designers from over 30 countries
have participated in the Challenges to date. Entries were invited across
four categories: Best Student Project, Best Professional Project, Best Use
of Aluminum, and Best Use of Autodesk Fusion 360 Software.

To engage in the challenge, participants must complete a free 2-hour online
course, Designing Cradle to Cradle Certified Products for the Circular
Economy <http://education.c2ccertified.org>. The course was made possible
by Alcoa Foundation and developed in collaboration with Autodesk. The
Foundation’s focus areas include finding solutions to improve the
environment through sustainable design, making Alcoa Foundation a valuable
partner for the course in providing practical instruction for product
designers as they thoughtfully consider Cradle to Cradle design principles
to move toward a circular economy.

“We launched the Cradle to Cradle Product Design Challenge to help the
global design community approach the issue of limited global resources as
an opportunity for product innovation,” said Lewis Perkins, president of
the Cradle to Cradle Products Institute.

“Designers have a pivotal role to play in driving long-term solutions that
circumvent the concept of waste in favor of materials that can remain in a
perpetual cycle of use and reuse. From retail packaging to human shelter,
the Spring 2016 Challenge winners are outstanding examples of the way young
designers and design professionals alike are stepping into the crux of this
revolution, using Cradle to Cradle principles to pioneer ideas for
innovative materials applications and, in turn, the circular economy,”
Perkins said.

Winners were selected by a judging panel
<http://www.c2ccertified.org/connect/design-challenge-judges> of designers,
sustainability professionals and industry leaders, including Rie
Norregaard, Managing Creative Director – SYP Partners; Jim Kor, Founder and
President – KOR EcoLogic, Inc.; Paul Sohi, Fusion 360 Evangelist –
Autodesk; Jeremy Faludi, Sustainable Design Strategist & Educator, and
Hasso Weiland, Technical Fellow, Breakthrough Technologies – Alcoa. Each of
the four winners will receive a cash prize of US$2,000. The winners are:

*Best Student Project: MODS
<http://www.c2ccertified.org/images/uploads/MODS.pdf>*
Quang Pham, a student at Virginia Tech, created MODS, a modular shoe, in
response to the millions of pairs of shoes that end up in landfills each
year, where they can take 30-40 years to decompose. MODS shoes can be
customized and updated as the shoe deteriorates without using glue. Made
with bamboo and wool textiles and recycled PET fiber, MODS consist of 5
modular units that use the minimal amount of material needed for maximum
comfort and security while giving the user full control of the shoe’s
aesthetic and functionality.
Step into the MODS shoes product design and the future of footwear.
<http://www.c2ccertified.org/images/uploads/MODS.pdf>

*Best Professional Project: Banana Stem Fiber Packaging
<http://www.c2ccertified.org/images/uploads/Banana_Stem_Fiber.pdf>*
Colombian designers Brayan Stiven Pabón Gómez and Rafael Ricardo Moreno
Boada developed Banana Stem Fiber Packaging to transform a geographically
abundant material into sustainable food packaging. Bananas are farmed
across several regions of Colombia, yet farmers currently perceive banana
stem fiber (extracted as part of routine crop maintenance) as waste.
Drawing upon traditional food preparation methods, Banana Stem Fiber
Packaging offers a sustainable alternative to plastic and paper food
packaging, along with the potential to generate sustainable economic
development in farming communities.
Enjoy the functional design of Banana Stem Fiber Packaging for the
biological nutrient cycle.
<http://www.c2ccertified.org/images/uploads/Banana_Stem_Fiber.pdf>

*Best Use of Fusion 360: OLI
<http://www.c2ccertified.org/images/uploads/OLI.pdf>*
Created by Virginia Tech student Claire Davis, OLI is a convenient, elegant
and intelligent solution for food waste. Exemplary for its adept use of
Fusion 360’s direct modeling functionality (which enables the rapid
development of manufacturable product), OLI highlights the value of
minimizing biological waste (food), as well as the reduction of material
waste through its considered approach to the product system and design for
disassembly. With 474 pounds of food waste generated by every household per
year on average, OLI offers a practical solution to increasing the
percentage of our landfill waste that is composted and returned to cycle in
the biosphere.
Open up the OLI design approach for minimizing food and material waste.
<http://www.c2ccertified.org/images/uploads/OLI.pdf>

*Best Use of Aluminum: Huba
<http://www.c2ccertified.org/images/uploads/Huba.pdf>*
Developed by designers Malgorzata Blachnicka & Michal Holcer, Huba is a
self-sufficient, compact mountain shelter that is able to generate its own
energy. Chosen for being well designed and a functional use of sustainable
materials, Huba also offers a potential solution for other housing
applications, including helping homeless populations or the provision of
emergency shelter. Huba’s design is based on traditional alpine
architecture, with its small size and choice of materials aimed at
minimizing its impact on the environment. Intended to be located above
1000m, the shelter is equipped with an effective vertical wind turbine. The
energy produced by the generator is stored within a battery and is used to
supply the building’s heating, lighting and water pump. Specially arranged
roof tiles enable rainwater to easily be collected within the tank, which
is then filtered and safe for drinking.
Explore the Huba design for shelter as a service
<http://www.c2ccertified.org/images/uploads/Huba.pdf> and experience it
virtually in the Huba video <https://vimeo.com/160577750>.

“As the pressure to meet sustainability standards increase in governments
and markets around the world, finding innovative ways to design products
using materials like aluminum that can be kept in a constant cycle of use
and reuse is imperative,” said Alice Truscott, Alcoa Foundation program
manager. “The Cradle to Cradle Product Design Challenge is a great
opportunity for designers to explore new applications for materials,
prioritizing the product’s sustainability just as much as the product’s
purpose. Congratulations to Malgorzata Blachnicka & Michal Holcer, the Best
Use of Aluminum category winners, and to the other winning designers.”

Challenge entries spanned a variety of sectors, including the built
environment, packaging, retail furniture and consumer goods. Of the designs
submitted, 40 percent were created using Fusion 360
<http://www.autodesk.com/products/fusion-360/overview>, an integrated 3D
Computer Aided Design (CAD)/Computer Aided Manufacturing (CAM) tool for
product development that powers industrial design, mechanical engineering
and manufacturing with cloudbased collaboration.

“Today’s designers are challenged with a unique opportunity to create
products that meet the needs of a growing world population with ever more
limited access to material resources,” according to Lynelle Cameron, senior
director of Autodesk sustainability and president and CEO of the Autodesk
Foundation. “Beyond traditional CAD/CAM tools, designers are looking for
cloud-based connected design platforms that facilitate radical
collaboration and sophisticated analysis and simulation. Congratulations to
Claire Davis, winner of the Best Use of Autodesk 360, for an inspiring
demonstration of sustainable design in action.”

In addition to the Challenge prize, Autodesk will also award Davis with one
full pass, along with travel, to Autodesk University.

The third Cradle to Cradle Product Design Challenge was open from February
1st, 2016 until May 3rd, 2016. The fourth Challenge will open for entries
in September, 2016.
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